Wednesday, February 22, 2012

Broadcast Yourself

YouTube can work for your company, and here's how: The marketplace has shifted, and another realm exists where goods and services are sold around the clock. On the Internet you can search, find, share, download, export, buy, and sell. YouTube is a video hosting and sharing network were you can create your own channel and broadcast it. You can think of Youtube as a store within a shopping center, and the Internet is the mall that houses it all. Google Adplanner claims YouTube has over 490 million registered users and one third of them average 25 minutes a day. This means a lot of people "shop" on YouTube. What really makes it work for companies is the exposure beyond YouTube. Not only are your videos able to reach millions, but people can link your videos and embed them on other social media platforms. When a video goes viral, it's because it has been shared across several sites.

If you'd like to start a YouTube channel for your company, we have a video and interactive production team ready to produce the content that will make it successful. We want to share your company's ideas, services, and products in a creative way. Here is an example of how Starbucks Coffee is using YouTube. Enjoy!


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